So Soft Cleanser

Regular price: $29.00 AUD
Regular price: ~~$29.00 AUD~~
Sale price: $29.00 AUD

Shipping calculated at checkout.

Hey Lulu So Soft Cleanser is a gentle daily face cleanser formulated for tweens aged 7–13.

Unlike runny cleansers that can drip down your face and arms, its creamy texture stays where you put it, making washing your face easier and a lot less messy. It gently removes everyday dirt, sweat, excess oil and sunscreen without leaving young skin feeling tight or dry.

The pH-balanced, non-stripping formula cleanses without relying on SLS or harsh foaming agents, helping skin feel soft, comfortable and fresh after every wash.

Why you’ll love it

Creamy, easy-to-control texture that doesn’t run everywhere
Formulated for growing skin aged 7–13
Gently removes daily build-up and sunscreen
Leaves skin feeling soft rather than tight or dry
pH-balanced and non-stripping
No retinol, SLS or harsh foaming cleansers
Easy to use morning and evening

Pair it with Skin Bestie Moisturiser for simple, feel-good hydration.

Benefits

So Soft Cleanser gently lifts away daily build-up and sunscreen without stripping or upsetting young skin. With a soft, creamy feel and a pH-balanced formula, it helps keep skin clean, calm and comfortable making it an easy first step in a simple routine. No harsh actives. No overcomplicated steps. Just gentle cleansing for growing skin.

How to use

Morning and evening, apply a small amount to damp skin and gently massage over the face. Rinse with lukewarm water and pat dry.

Follow with Skin Bestie Moisturiser for simple, feel-good hydration.

Soft skin. Clean face. Zero sink-side chaos.

Ingredients

Sodium Hydroxide Water, Lactic Acid Water, Red 33 (C1 17200), Water, Disodium EDTA, Fragrance (Coco Vanille), Dehydroxanthan Gum, Hydroxyacetophenone, Sodium Stearoyl Glutamate, Phenoxyethanol, Simmondsia Chinensis (Jojoba) Seed Oil, Glycerin, Sodium PCA Water, Cocos Nucifera (Coconut) Oil, Prunus Armeniaca (Apricot) Kernel Oil, Cetearyl Alcohol, Kaolin (White Australian Clay), Water

Shipping and returns

We aim to dispatch orders within 1–3 business days. During peak periods, processing times may be slightly longer. You’ll receive an email notification once your order has been shipped. Estimated delivery is between 3-14 business days.

hey Lulu Reviews

"hey Lulu is an amazing alternative to harsh chemicals used in other brands and I love the way it feels."
Storm, 11 years old

“I love how easy it is. Two steps and I’m done. And the moisturiser feels soooo nice, not sticky at all.”
Ava

“My friends asked what I’m using because my skin looks clearer and calmer.”
Felicia

“My 12-year old has just started getting the odd breakout, and hey Lulu has been great for her. It's really gentle, doesn't dry her skin and she is actually happy to use it. As a mum, I love that it's simple, mild and made for young skin. Perfect for tweens.”
Michelle

"hey Lulu is my go-to. It's gentle, feels amazing and make me feel good about my skin.”
Azzuri

“hey Lulu is perfect for tweens looking for skincare that doesn't harm your skin. It makes my skin feel like a cloud.”
Chloe

FAQs

Who is hey Lulu made for?

hey Lulu is designed for tweens and teens who are just starting their skincare journey from ages 7–13. Gentle, no-drama formulas that work with young skin, not against it.

Is hey Lulu safe for young skin?

Yes. Our formulas are made to be gentle, lightweight and kind to developing skin no harsh actives, no overloading, no unnecessary extras.

Does hey Lulu contain retinol?

Nope. Retinol is great for grown-ups, but it’s way too intense for young skin. We’ll save that chapter for later.

How often should hey Lulu products be used?

Once or twice daily is perfect:

Cleanser: morning and night
Moisturiser: after cleansing, morning and night
Simple routines = better habits (and fewer battles).
Lip Balm: daily or whenever your lips need an extra moisture hit

Is hey Lulu pH balanced?

Yes. Skin has moods (same), so our formulas are pH balanced to help keep things calm, comfortable and happy.

Does hey Lulu have a fragrance?

We add a very light scent that comes from coconut-based ingredients, keeping things gentle, fresh and skin-friendly. No perfume overload here.

Does hey Lulu contain SLS?

No SLS, no stripping foams, no tight-after-wash feeling. Just creamy cleansing that leaves skin feeling clean, soft and calm.